Deciding on your commission structure for affiliates can be complicated. Offer too little and affiliates won’t want to work with you, but offering too much will reduce your profit margin. We look at the average commission percentages across every industry we’re involved in, to ensure you’re on the right path.
What's the average commission offered to affiliates?
The below table gives an overview of the average commission offered across the course of a year by the industries we work within:
| Industry | Full RRP | Discounted sales | CPC (optional) | |
|---|---|---|---|---|
| Coffee & Tea | 16% | 7% | £0.22 | Clothing & Fashion | 28% | 14% | £0.00 | Cycling accessories | 17% | 12% | £0.14 | Cycling clothing | 18% | 14% | £0.14 | Cycling brands | 8% | 5% | £0.00 | Cycling retailers | 4% | 1.5% | £0.17 | Health & Wellness | 15% | 10% | £0.14 | Nutrition | 22% | 8% | £0.14 | Skincare | 35% | 22.5% | £0.00 | Technology | 10% | 10% | £0.35 |
| 10-20 | 21-50 | 51-100 | 101+ | |
|---|---|---|---|---|
| Commission | Base commission | +10% baseline | +12.5% baseline | +15.5% baseline | Bonus for hitting next bracket | £0.00 | £10.00 | £24.60 | £43.00 |