Next-generation affiliate marketing, simplified.
Join over 4000 athletes, brands and publishers making the switch to the next generation, sports specific partnerships platform.
Book a live demo with us
Powering 50,000+ partnerships across the globe












New for Jan 2026: iris links > the world’s most monetisable link for creators
Introducing Avelon v3.0
January 2026 update: everything you need to start, refine and scale your partnerships program – all under one roof.
Discover & work with relevant partners
Search for verified affiliates, athletes and publishers – specific to your vertical. Explore by traffic type, social media statistics, category and subcategories of sports, locations, engagement and more.
Or, you can utilise your current ambassadors with external connections. Connect your Klaviyo account and take control of branding and the entire workflow.
Advanced attribution technology
Last click attribution is a thing of the past. Fairly reward content creators & publishers for the impact they have on purchases with split-level attribution – our proprietary attribution model.
Automatic link generation & tracking
Programatically inject affiliate links within product reviews and distribute links to content creators and publishers.
Eliminate coupon code leaks
Anti-bot technology ensures coupon leaks and paying commission on incorrectly attributed sales are a thing of the past. True attribution, every time.
Real-time data at your fingertips
Second-by-second reporting for split second adjustments. Explore sales, commission, clicks, conversion rates, product pages, timeline to purchase and more.
What makes us different to the rest of the industry?
Premium, verified publishers
Work alongside the world’s most renowned publishers – at the click of a button. No cloaked affiliates, no discount code websites, no fraudulent activity. Built for true return on investment.










Fairness, transparency & automation
Forget manual reconciliation, processing commission payouts and shifting through thousands of pages of generic partners.
What we offer
- Premium publishers, content creators & athletes
- Advanced affiliate search with social stats
- Simple data reporting
- Social media statistics & affiliate leaderboards
- Branded affiliate onboarding portals
- Automated payouts every 30-days
- Split level attribution for fairness & transparency
- 99.6% automated
vs other networks
- 99% voucher, discount code & cashback sites
- Uncategorised, generic affiliates
- Confusing reporting structures
- No social media statistics
- Generic, non-branded affiliate onboarding
- Manual, long-winded payouts
- Last-click attribution windows
- No automation
Seamless integration with your eCommerce stack
No more long-winded, expensive integrations. Install our native applications and get set up in just a few minutes.








Our latest success stories
Learn what makes Avelon unique with our wide range of success stories.
XMiles Case Study: Automating partnerships, reporting & improving profit margins
Sigma Sports Case Study: Moving from cashback & vouchers to content publishers
Frequently asked questions
Affiliates 101
Traditional networks drive 70%+ of their sales through cashback, promo codes and browser extension affiliates (bottom of funnel and sales you would’ve made anyway). We drive 100% of our sales through content by solely with premium publishers, content creators and influencers (middle to top of funnel).
The affiliate industry uses last click attribution to measure who drove sales – which is outdated and focuses on rewarding promo code websites. We developed our own algorithm called Split Level Attribution – which rewards all affiliates for their part played in a purchase. If there are multiple affiliates within a purchase, then they split the commission between them.
Avelon is also specific to the sports industry. We work with 4000+ affiliates ranging from Cycling Weekly and Runner’s World to Tom’s Guide and TechRadar.
We have a few merchants who ‘dual network’ with us and other traditional networks like Awin, IMPACT and Avantlink to access cashback and promo code sites. We use next-gen attribution technology – so sales are never duplicated anyway.
99% of merchants who dual-network end up just working with us anyway, so you’re more than welcome to phase out your program with another network whilst getting started with us.
Avelon is an affiliate technology provider. We give you the tools and technology to search for suitable affiliates, build relationships and track attributable purchases.
When you onboard, you will have the chance to be connected with publishers within your niche. Whilst we can introduce you to these publishers, there is no guarantee of being featured in articles.
We always say that affiliate marketing and PR go hand in hand. We recommend integrating your PR agency / team into your affiliate technology stack to get the most out of the affiliate technology on offer.
Set up all depends on your eCommerce provider. We work directly with Shopify, WooCommerce, Citrus Lime, Push Retail, Adobe Commerce, BigCommerce and many others to ensure integration is quick and seamless. In most cases, it can be performed in under 30-seconds and without a developer – so there are no integration fees.
Publishers and ambassadors
We work with the majority of premium publishers across the UK, Europe and US. You can explore all of our direct publisher relationships here – but we are ever expanding our network as we grow into new verticals and integrate with new partners.
Our top publishers include Cycling Weekly, Live For The Outdoors, 220 Triathlon, Which?, TechRadar, Tom’s Guide, BikeRadar, Cyclist and many more.
99% of merchants who dual-network end up just working with us anyway, so you’re more than welcome to phase out your program with another network whilst getting started with us.
Yes – the majority of affiliates on the network are influencers and content creators. Whilst publishers drive 75% of total sales revenue (due to their AOV by 200% higher), 50% of sales volume comes from influencers and content creators.
99% of merchants who dual-network end up just working with us anyway, so you’re more than welcome to phase out your program with another network whilst getting started with us.
Yes – we have a ton of features that make inviting and managing your own ambassadors and content creators a breeze.
These features include; a plug and play Klaviyo integration for branding all your own communications, Shopify integration for automatic promo code creation and sales reconciliation, branded sign up pages, external invites and many more.
99% of merchants who dual-network end up just working with us anyway, so you’re more than welcome to phase out your program with another network whilst getting started with us.
If an affiliate doesn’t work with us yet, you can simply invite them into your program in a few clicks. It’s that easy.
No – Avelon refuses to work with these types of affiliates and is dedicated to only working with premium content publishers, ambassadors, content creators and athletes.
Commission & attribution
You can offer different levels of commission to every affiliates, on every product, product category and even if a discount code is used.
We average commission varies per industry, i.e for bicycles which have an AOV of £3000.00, the commission is around 4.5%.
For nutrition brands, the average commission is 20%.
Yes – you can refine your commission rates for every affiliate, category of product, product SKU and even personalise commission rates at product level for specific affiliates.
When you sign up – you set your attribution window and it cannot be changed.
The average attribution window on our network is 30-days, but some merchants increase this to 60-days or even 90-days to increase the number of affiliates who want to work with them.
Split Level Attribution is a type of attribution that equally splits the commission to affiliates within a purchase journey. It was invented by our team in 2024 and has now been adopted by affiliates worldwide as the fairest form of attribution in the industry.
Anti-fraud and bot technology is at the core of Avelon. We developed our own anti-bot algorithm which is embedded in every part of our network: from sign up pages and promo code surfacing to click inspection and sale deduplication.
We even go so far as to deduplicate clicks from the same IP address within a certain timeframe – so you see 1 x user instead of multiple users visiting your site.
Costs & pricing
Our Starter plan is £60.00 per month. There is a minimum 3-month commitment and an onboarding fee of £149.00.
Our Premium plan is £300.00 per month. There is a 12-month commitment and our (optional) managed setup starts at £499.00. There is no integration fee on our Premium plan. All features including our Klaviyo integration, one-time use codes, anti-bot technology and extended payment terms are included in this plan.
We’ve developed our own integrated payment gateways that allow users across the world to be paid in any currency.
Affiliates simply add their bank account details and we’ll process their commission payouts every month.
No – affiliates are never charged for access to our technology, platform or any features.
The cost solely relies on you, the merchant.