Avelon wins Best Value, Best Functionality & Features, Best Ease of Use and Best Customer Support on Capterra. Getting Started: The Affiliates Guide to Avelon
Just getting started with Avelon, or dipping your toe into the world of promoting a brand to your audience? This guide covers everything you’ll ever need to know about Avelon and how to use the platform. We’ll cover:
- What/who is Avelon?
- How does affiliate marketing work?
- How does the platform work?
- How do I apply to an affiliate program?
- How much commission will I earn?
- How often do I get paid?
What / who is Avelon?
Avelon is the sports specific affiliate, ambassador and publisher management platform. We’re a tiny team who are looking to tear up the affiliate rulebook and put the brands and affiliates back in control. Our unique positioning allows us to provide an average commission of 18.1% across our partners compared to the standard 2.3% across all other affiliate platforms.
Our system is built to help you connect, promote, track and get paid for driving sales on your brand partners’ eCommerce sites. We process payouts every month direct to your bank account and manage all the boring stuff for you.
How does affiliate marketing work?
Affiliate marketing is where an affiliate, otherwise known as a promoter, recommends a product or a brand to their following through their social media, website or in-person with an affiliate tracking link or a discount code that has been assigned to them.
The brand assigns a certain commission % for any sales that come through this promotion and the affiliate gets paid directly into their bank account once a month for confirmed sales. An affiliate can be just about anyone who is influential within their community and has been approved into a brands affiliate program.
Commissions can range anywhere from 2-3% all the way up to 100% depending on the brand/retailer. We always recommend trying to work closely with brands you believe in or if you already own some of their products, even better.
How does the platform work?
The platform is built on simplicity on the frontend and advanced tracking on the backend, so you only ever see an easy to use, simple system interface. We’ll run you through each area of the platform below.
Dashboard
The Dashboard is where all your data such as clicks, sales, conversion rate, top products etc live. You can filter by the brand you’re working with, the promo code, your link name and month of the year. You can even see your top traffic destinations and how your traffic is converting with link level conversion rates.
Dashboard > My Links
My Links is where all your links are stored. Avelon automatically adds your automatically generated links, links generated by yourself and generated links created by the brand to this section. From My Links, you can copy links, generate anchor tags, generate a QR code and test the destination of the link.
Anchor tags mean that if you have a website, you have the tools to link within a piece of text. Anchor tags can be generated by pressing the </> text.
Inbox
Your Inbox allows you to directly chat to brands in-platform. We monitor chats to ensure no bank details are sent, but brands also have the ability to flag/report messages – so please be courteous. Please note: you can only message brands if you have been verified or accepted into that specific brands affiliate program.
Opportunities
Opportunities show every open affiliate program within specific categories, related to you. You can search, filter by category and sort by multiple filters to find the brand you’d like to work with.
If you click View program – you will be able to see more information about the brand via their profile. If you’re tagged as a publisher, you will also gain access to their product feeds. You must have applied and been accepted into a program before being able to Generate a Link.
My Retailers
My Retailers gives you an overview of what programs you have been accepted into. You can view your agreed commission rate, whether you earn from clicks and generate a link.
My Retailers > Promo Codes
Promo codes are where your promo codes are assigned to you. If you have been provided a promo code from a brand and it does not live in here, then you cannot be assigned sales from that code. If this occurs, we recommend dropping that brand a message via the Inbox.
My Retailers > Invitations
Invitations are where your invites to programs live. Whilst you can apply to an affiliate program, you can also be invited by brands. We recommend you keep your profile up to date and filled with as much information as possible to ensure brands will notice and invite you to their programs.
When you request verification, you will receive an email with instructions on how to get verified, which involves adding a code into your social media bio of choice. Once you have completed this, let us know and we’ll manually check your social media to verify you. Once we have verified you, you can remove the code from your social media bio. 99% of the time it takes just 10-minutes for us to verify you.
Account
Your Account is where you connect your bank account through our payment provider, view how much you have in your wallet and can request verification.
How do I apply to an affiliate program?
To apply to an affiliate program, just follow the below steps:
- Head to Opportunities
- Scroll through the list of Opportunities until you find one you like the look of
- Click Apply to program
- Check the tick boxes and read the terms and conditions of that program
- Click Apply to program to confirm your application
How much commission will I earn?
The average commission payout varies on a monthly basis, but you can view your exact commission payout directly on the Opportunities tab. This shows the NET earning for commissions and is specific to you.
Commissions may sometimes change and brands can change the commission ratings at any time, but we notify you of these changes as soon as they are made. You can contest these changes by messaging the brand directly.
How often will I get paid?
Commissions are processed every month and paid at the end of the following month. For example, if you drive £100.00 of commission in April, you will be paid that commission on the last day of May. You can read more about this here.