{"id":14748,"date":"2026-02-16T12:33:01","date_gmt":"2026-02-16T12:33:01","guid":{"rendered":"https:\/\/avelonetwork.com\/?p=14748"},"modified":"2026-02-16T13:06:44","modified_gmt":"2026-02-16T13:06:44","slug":"affiliate-attribution","status":"publish","type":"post","link":"https:\/\/avelonetwork.com\/knowledge-base\/affiliate\/attribution-explained","title":{"rendered":"What does attribution mean and how does it work in affiliate marketing?"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-post\" data-elementor-id=\"14748\" class=\"elementor elementor-14748\" data-elementor-post-type=\"post\">\n\t\t\t\t<div class=\"elementor-element elementor-element-513869ec e-flex e-con-boxed e-con e-parent\" data-id=\"513869ec\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-3a3fefea elementor-align-start elementor-icon-list--layout-traditional elementor-list-item-link-full_width elementor-widget elementor-widget-icon-list\" data-id=\"3a3fefea\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"icon-list.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<ul class=\"elementor-icon-list-items\">\n\t\t\t\t\t\t\t<li class=\"elementor-icon-list-item\">\n\t\t\t\t\t\t\t\t\t\t\t<a href=\"https:\/\/avelonetwork.com\/knowledge-base\/affiliate\">\n\n\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-text\">Back to Affiliate Support<\/span>\n\t\t\t\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t\t<\/li>\n\t\t\t\t\t\t<\/ul>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-498ad0d0 elementor-widget__width-initial elementor-widget elementor-widget-heading\" data-id=\"498ad0d0\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h1 class=\"elementor-heading-title elementor-size-default\">What does attribution mean in affiliate marketing and how does it work?<\/h1>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-30b693ce elementor-widget__width-initial elementor-widget elementor-widget-text-editor\" data-id=\"30b693ce\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>If you promote brands as an affiliate, attribution determines one thing: whether you get paid.\u00a0Attribution is the system that decides which partner gets commission when a sale happens. If multiple affiliates or marketing channels influence the same customer, attribution rules decide who receives credit.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-2a296650 e-flex e-con-boxed e-con e-parent\" data-id=\"2a296650\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-4d49ee0e elementor-widget elementor-widget-heading\" data-id=\"4d49ee0e\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">In this guide, we'll cover the below topics:<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-240d6ffe elementor-widget__width-initial elementor-widget elementor-widget-text-editor\" data-id=\"240d6ffe\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<ul><li><span style=\"color: #0b76cf;\"><a href=\"#CommonTerms\">Common terms and phrases<\/a>\u00a0for affiliates<\/span><\/li><li><span style=\"color: #0b76cf;\"><a href=\"#Whatisattribution\">What is attribution? Last click vs split-level attribution models<\/a><\/span><\/li><li><span style=\"color: #0b76cf;\"><a href=\"#Attributionwindow\">What is an attribution window?<\/a><\/span><\/li><li><span style=\"color: #0b76cf;\"><a href=\"#firstpartycookies\">What are first-party cookies and how do they work?<\/a><\/span><\/li><li><span style=\"color: #0b76cf; letter-spacing: 0px;\"><a href=\"#discountcodetracking\">How do discount codes attribute sales?<\/a><\/span><\/li><li><a href=\"#commonmistakes\">Common mistakes<\/a><\/li><\/ul>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-334a0cb2 elementor-widget elementor-widget-menu-anchor\" data-id=\"334a0cb2\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"menu-anchor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-menu-anchor\" id=\"CommonTerms\"><\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-72562291 elementor-widget elementor-widget-heading\" data-id=\"72562291\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Common terms and phrases for affiliates<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-6581a5a8 elementor-widget__width-initial elementor-widget elementor-widget-text-editor\" data-id=\"6581a5a8\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Here are the key terms you need to understand as an affiliate:<\/p><ul><li>Click tracking: when someone clicks your affiliate link<\/li><li>Conversion: when that person completes a purchase<\/li><li>First-party cookie: a small data file stored in a user\u2019s browser to track referral source<\/li><li>Attribution model: the rule that decides who earns commission<\/li><li>Attribution window: how long your click remains eligible for commission<\/li><li>Split level attribution: commission split between multiple affiliates<\/li><\/ul><p><span style=\"font-size: inherit; letter-spacing: 0px;\">If you know these terms, you can read any affiliate programme\u2019s tracking policy with confidence.<\/span><\/p><p>\u00a0<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-188a46e elementor-widget elementor-widget-menu-anchor\" data-id=\"188a46e\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"menu-anchor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-menu-anchor\" id=\"Whatisattribution\"><\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-3eeda82 elementor-widget elementor-widget-heading\" data-id=\"3eeda82\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">What is attribution? Last click vs split-level models<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-8ef5fae elementor-widget__width-initial elementor-widget elementor-widget-text-editor\" data-id=\"8ef5fae\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Attribution is how a brand or network decides which affiliate earns commission. We&#8217;ll explain last click attribution and split level attribution below:<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-67d9422 elementor-widget elementor-widget-heading\" data-id=\"67d9422\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\"><b>Last click attribution<\/b><\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-86642b0 elementor-widget__width-initial elementor-widget elementor-widget-text-editor\" data-id=\"86642b0\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><b style=\"font-size: inherit; letter-spacing: 0px;\">Last click attribution<\/b><span style=\"font-size: inherit; letter-spacing: 0px;\"> is the most common and is found across networks like Awin, Avantlink, IMPACT, Rakuten, Partnerise and the majority of networks &#8211; but last click attribution is now seen as outdated and isn&#8217;t representative of how consumers purchases online.<\/span><\/p><p>An example of last click attribution:<\/p><ol><li>A customer clicks your link<\/li><li>Later, they click another affiliate\u2019s link<\/li><li>They make a purchase<\/li><li>The most recent click gets 100 percent of the commission<\/li><\/ol><p>If you were the last click, you earn the full commission.\u00a0<span style=\"font-size: inherit; letter-spacing: 0px;\">If you were not, you earn nothing.\u00a0<\/span><\/p><p>Last click attribution rewards affiliates who drive the final action. Over 70% of the time, this is a voucher code site, price comparison widget or browser extension.\u00a0<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-450dbac elementor-widget elementor-widget-heading\" data-id=\"450dbac\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\"><b>Split level attribution<\/b><\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-2762fc5 elementor-widget__width-initial elementor-widget elementor-widget-text-editor\" data-id=\"2762fc5\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><b>Split level attribution <\/b>is seen as the fairest and most up to date attribution model. It rewards affiliates for the part they play in the conversion journey.<\/p><p>An example of split level attribution:<\/p><ol><li>First affiliate introduces the product<\/li><li>Second affiliate closes the sale<\/li><li>Commission is shared between both<\/li><\/ol><div><div>This benefits content creators, review sites, and influencers who drive discovery earlier in the journey.\u00a0<span style=\"letter-spacing: 0px;\">As an affiliate, always check which model a programme uses. It directly impacts your earning potential.\u00a0<\/span><span style=\"letter-spacing: 0px;\">Avelon <b>ONLY<\/b> uses split level attribution.<\/span><\/div><\/div>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-fcd70c6 elementor-widget elementor-widget-menu-anchor\" data-id=\"fcd70c6\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"menu-anchor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-menu-anchor\" id=\"Attributionwindow\"><\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-e5b9ac0 elementor-widget elementor-widget-heading\" data-id=\"e5b9ac0\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">What is an attribution window?<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-80545c0 elementor-widget__width-initial elementor-widget elementor-widget-text-editor\" data-id=\"80545c0\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>The attribution window is how long your click stays active.\u00a0<\/p><p>For example, if a program has a 30-day attribution window:<\/p><ol><li>Someone clicks your link today<\/li><li>They purchase 18-days later<\/li><li>You still earn a commission<\/li><\/ol><p>If they purchase after day 30 and did not click again, you do not earn a commission.<\/p><p>Short windows favour impulse purchases, whilst longer windows favour content-driven affiliates. This is where Avelon targets itself: in the long term window where content creators, publishers and influencers drive brand awareness and overall product education.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-0113c6a elementor-widget elementor-widget-menu-anchor\" data-id=\"0113c6a\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"menu-anchor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-menu-anchor\" id=\"firstpartycookies\"><\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-fd3259a elementor-widget elementor-widget-heading\" data-id=\"fd3259a\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">What are first party cookies and how do they work?<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-5578ffb elementor-widget__width-initial elementor-widget elementor-widget-text-editor\" data-id=\"5578ffb\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p style=\"font-size: 16px;\">Cookies are just a marketing term for a tracking script that gets dropped on the users browser. Cookies are how your referral is tracked.\u00a0<\/p><p style=\"font-size: 16px;\">When someone clicks your link:<\/p><ol><li>They land on the brand&#8217;s website<\/li><li>A tracking cookie is placed in their browser<\/li><li>If they purchase within the attribution window, the system checks that cookie<\/li><li>You receive commission if your cookie is valid<\/li><\/ol><p style=\"font-size: 16px;\">First party cookies are stored directly by the brand&#8217;s website. They are more reliable than older third-party tracking methods because modern browsers block many third-party cookies.<\/p><p style=\"font-size: 16px;\">For you, as an affiliate, this means more consistent tracking and fewer lost commissions due to tracking discrepancies.\u00a0<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-af2d399 elementor-widget elementor-widget-menu-anchor\" data-id=\"af2d399\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"menu-anchor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-menu-anchor\" id=\"discountcodetracking\"><\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-f35d500 elementor-widget elementor-widget-heading\" data-id=\"f35d500\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Can discount codes be used to track sales?<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-a4c10fe elementor-widget__width-initial elementor-widget elementor-widget-text-editor\" data-id=\"a4c10fe\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p style=\"\">Discount codes are the easiest way to attribute sales, but there can be errors in the referral source of a sale if only a discount code is used &#8211; which can lead to merchants (brands and retailers) rejecting sales.<\/p>\n<p style=\"\">However, discount codes do provide you with some security. If a user:<\/p>\n<p style=\"\"><ol><li>Sees your content<\/li><li>Does not click your link<\/li><li>Uses your unique code at checkout<\/li><\/ol><\/p>\n\n\n<p style=\"\">You will still receive a commission.&nbsp;<\/p>\n<p style=\"\">There are 2 x forms of discount codes in Avelon: evergreen codes such as ANDREW10 or LUCY20 or One-time use (OTU) codes which use Smart Referral Pages to inject a one-time use code into the users browser.<\/p>\n<p style=\"\">Evergreen codes are simple. Post the code on your Instagram or TikTok. Done.<\/p>\n<p style=\"\">One-time use codes require you to post a link in your content, i.e on your Instagram story, link in bio etc. When a user clicks the link, we automatically assign a promo code to the users browser. This code is then specific to that user and if they use that code, you are attributed the sale.<\/p>\n<p style=\"font-size: 16px;\">\n<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-2ede6ff elementor-widget elementor-widget-menu-anchor\" data-id=\"2ede6ff\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"menu-anchor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-menu-anchor\" id=\"commonmistakes\"><\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-9711064 elementor-widget elementor-widget-heading\" data-id=\"9711064\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Common mistakes in tracking for affiliates<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-44e2c6c elementor-widget__width-initial elementor-widget elementor-widget-text-editor\" data-id=\"44e2c6c\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p style=\"font-size: 16px;\">The most common mistakes we see in tracking affiliate sales:<\/p><ol><li>The affiliate posts a standard url instead of an affiliate link. Always make sure you post your affiliate link, not just a link to the merchants website.<\/li><li>The merchant has not assigned the promo code to the affiliate. Always make sure the promo code you are given by the merchant is assigned to your profile. You can go to <b>Dashboard &gt; Promo codes <\/b>to view a full list of promo codes you have been assigned.<\/li><\/ol><div>If you are missing sales you know have been made, you can simply reach out to your merchant for investigation. Avelon has the ability to retroactively assign sales to affiliates up to 3-months after the sale should have been attributed.<\/div>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-1cfa672b e-flex e-con-boxed e-con e-parent\" data-id=\"1cfa672b\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-60f0d000 elementor-widget elementor-widget-heading\" data-id=\"60f0d000\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">Posts related to this article<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-4e67411 elementor-widget__width-initial elementor-widget elementor-widget-text-editor\" data-id=\"4e67411\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Explore other posts related to this article below, or head back to <b><a href=\"https:\/\/avelonetwork.com\/knowledge-base\/affiliate\">Affiliate Support<\/a>.<\/b><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-18dc42f7 elementor-posts__hover-none elementor-posts--thumbnail-none elementor-posts--align-left elementor-grid-3 elementor-grid-tablet-2 elementor-grid-mobile-1 elementor-widget elementor-widget-posts\" data-id=\"18dc42f7\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;cards_row_gap&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:19,&quot;sizes&quot;:[]},&quot;cards_row_gap_tablet&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:71,&quot;sizes&quot;:[]},&quot;cards_row_gap_mobile&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:30,&quot;sizes&quot;:[]},&quot;cards_columns&quot;:&quot;3&quot;,&quot;cards_columns_tablet&quot;:&quot;2&quot;,&quot;cards_columns_mobile&quot;:&quot;1&quot;}\" data-widget_type=\"posts.cards\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-posts-container elementor-posts elementor-posts--skin-cards elementor-grid\" role=\"list\">\n\t\t\t\t<article class=\"elementor-post elementor-grid-item post-10835 post type-post status-publish format-standard hentry category-affiliate-support category-avelon-support\" role=\"listitem\">\n\t\t\t<div class=\"elementor-post__card\">\n\t\t\t\t<div class=\"elementor-post__text\">\n\t\t\t\t<h4 class=\"elementor-post__title\">\n\t\t\t<a href=\"https:\/\/avelonetwork.com\/support\/affiliate\/posting-links-instagram\" >\n\t\t\t\tHow to post affiliate links &amp; discount codes on Instagram\t\t\t<\/a>\n\t\t<\/h4>\n\t\t\t\t<div class=\"elementor-post__excerpt\">\n\t\t\t<p>Here&#8217;s how to post affiliate links and discount codes on Instagram.<\/p>\n\t\t<\/div>\n\t\t\t\t\t<div class=\"elementor-post__read-more-wrapper\">\n\t\t\n\t\t<a class=\"elementor-post__read-more\" href=\"https:\/\/avelonetwork.com\/support\/affiliate\/posting-links-instagram\" aria-label=\"Read more about How to post affiliate links &amp; discount codes on Instagram\" tabindex=\"-1\" >\n\t\t\tRead More\t\t<\/a>\n\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/article>\n\t\t\t\t<article class=\"elementor-post elementor-grid-item post-7415 post type-post status-publish format-standard hentry category-affiliates-ambassadors tag-how-to\" role=\"listitem\">\n\t\t\t<div class=\"elementor-post__card\">\n\t\t\t\t<div class=\"elementor-post__text\">\n\t\t\t\t<h4 class=\"elementor-post__title\">\n\t\t\t<a href=\"https:\/\/avelonetwork.com\/knowledge-base\/affiliate\/complete-your-affiliate-profile\" >\n\t\t\t\tCompleting your affiliate profile\t\t\t<\/a>\n\t\t<\/h4>\n\t\t\t\t<div class=\"elementor-post__excerpt\">\n\t\t\t<p>How to complete your affiliate profile when you join Avelon. We recommend adding all your social media URLs, a bio and a profile photo to your profile.<\/p>\n\t\t<\/div>\n\t\t\t\t\t<div class=\"elementor-post__read-more-wrapper\">\n\t\t\n\t\t<a class=\"elementor-post__read-more\" href=\"https:\/\/avelonetwork.com\/knowledge-base\/affiliate\/complete-your-affiliate-profile\" aria-label=\"Read more about Completing your affiliate profile\" tabindex=\"-1\" >\n\t\t\tRead More\t\t<\/a>\n\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/article>\n\t\t\t\t<article class=\"elementor-post elementor-grid-item post-7407 post type-post status-publish format-standard hentry category-affiliates-ambassadors\" role=\"listitem\">\n\t\t\t<div class=\"elementor-post__card\">\n\t\t\t\t<div class=\"elementor-post__text\">\n\t\t\t\t<h4 class=\"elementor-post__title\">\n\t\t\t<a href=\"https:\/\/avelonetwork.com\/knowledge-base\/affiliate\/applying-to-affiliate-programs\" >\n\t\t\t\tApplying to affiliate programs\t\t\t<\/a>\n\t\t<\/h4>\n\t\t\t\t<div class=\"elementor-post__excerpt\">\n\t\t\t<p>Applying to affiliate programs couldn&#8217;t be simpler when you join Avelon. In this guide, we&#8217;ll walk you through all the steps required.<\/p>\n\t\t<\/div>\n\t\t\t\t\t<div class=\"elementor-post__read-more-wrapper\">\n\t\t\n\t\t<a class=\"elementor-post__read-more\" href=\"https:\/\/avelonetwork.com\/knowledge-base\/affiliate\/applying-to-affiliate-programs\" aria-label=\"Read more about Applying to affiliate programs\" tabindex=\"-1\" >\n\t\t\tRead More\t\t<\/a>\n\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/article>\n\t\t\t\t<\/div>\n\t\t\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"<p>What is attribution in affiliate marketing and how does it work?<\/p>\n","protected":false},"author":228586669,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_crdt_document":"","content-type":"","_jetpack_newsletter_access":"","_jetpack_dont_email_post_to_subs":false,"_jetpack_newsletter_tier_id":0,"_jetpack_memberships_contains_paywalled_content":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":"","jetpack_publicize_message":"","jetpack_publicize_feature_enabled":true,"jetpack_social_post_already_shared":true,"jetpack_social_options":{"image_generator_settings":{"template":"highway","default_image_id":0,"font":"","enabled":false},"version":2},"jetpack_post_was_ever_published":false},"categories":[1408,1407],"tags":[],"class_list":["post-14748","post","type-post","status-publish","format-standard","hentry","category-affiliate-support","category-avelon-support"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.4 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>What does attribution mean and how does it work in affiliate marketing? | Avelon<\/title>\n<meta name=\"description\" content=\"What does attribution mean and how does it work in affiliate marketing? 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